Alexander Granovskiy
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Full Text Search Thesaurus Builder Module
Search & Discovery

Full Text Search Thesaurus Builder Module

Generate and maintain a SQL Server Full-Text Search thesaurus to improve search relevance through synonyms and related terms. Functions * Retrieve source terms and synonyms from a database table * Build an XML thesaurus file in SQL Server–compliant format * Automatically load the thesaurus file into SQL Server Full-Text Search (FTS) * Update
19 Jun 2024 1 min read
Home Page Module
Search & Discovery

Home Page Module

Introduce brand and value props • route users to key shopping paths. Highlight promotions and deals to drive entry clicks. Provide SEO content and trust/compliance signals. Functions * Global header: hamburger menu • logo • site search • mini cart * Promo strip(s): sitewide sale • coupon code • countdown • free shipping/free gifts * Primary navigation:
05 Jun 2024 1 min read
Layered Navigation Module
Search & Discovery

Layered Navigation Module

Enable customers to refine product listings efficiently, improving navigation and product discovery. Functions * Display filter options in a clear sidebar layout (categories, price, brand, attributes) * Allow selection of one option for each filter type * Help customers quickly locate relevant products, reducing browsing time Benefits * Streamlined product search and discovery * Shorter
22 May 2024
Product Full Text Search & Query Handling Module
Search & Discovery

Product Full Text Search & Query Handling Module

Product Full Text Search & Query Handling Module Purpose Enable fast, relevant, and accurate product searches across multiple query types to improve product discoverability and user experience. Functions * Product Search: Search by name/model, SKU/UPC/ID, category, or brand * Attribute / Facet Search: Filter by features, price range, color, or
08 May 2024 1 min read
Product Listing Page Module
Search & Discovery

Product Listing Page Module

Help users browse and compare products efficiently within a category or search context. Provide fast filtering, sorting, and quick actions without disrupting flow. Support SEO, performance, and scalable merchandising across large catalogs. Functions * Layouts: responsive grid/list • adjustable card density • breadcrumbs + result count * Product cards: image • title • price/compare/savings
24 Apr 2024 1 min read
Product Quick View Module
Search & Discovery

Product Quick View Module

Provide a fast, in-context snapshot of a product so users can decide without leaving the listing page. Maintain browsing flow while supporting quick comparisons. Accelerate primary actions and reduce unnecessary PDP visits Functions * Modal carousel with: * Slide 1: main image • title • prices (current/compare/savings) • CTAs: Add to Cart, View
10 Apr 2024 1 min read
Semantic Query Clustering Engine - Data Sources & Filters
Search & Discovery

Semantic Query Clustering Engine - Data Sources & Filters

Data Sources * Semrush API * Organic Results: top‑100 organic domains for a keyword. * Keyword Overview: volume, CPC, competition level, results count. * DataForSEO API * Live Google Organic SERP: real‑time top‑100 results for a keyword. * Webshrinker Website Category API * Site categorization to improve safety and topical relevance. Filters & Exclusions
27 Mar 2024 1 min read
Semantic Query Clustering Engine Module - Concept
Search & Discovery

Semantic Query Clustering Engine Module - Concept

Group related queries by Google SERP overlap so one page can rank for multiple closely related intents. Method (SERP‑Overlap Clustering) * Build clusters where queries share the same or very similar TOP results. * Clusters reflect similar meaning and the same user intent. SERP Basics (Quick Primer) * SERP (Search Engine Results
13 Mar 2024 1 min read
Structured Data Module
Search & Discovery

Structured Data Module

Enhance search engine visibility and user engagement by adding structured schema.org markup to website content. Functions * Add schema.org markup for product name, price, availability, ratings, and reviews to enable rich results with stars, pricing, and stock information in search * Publish organization details such as name, logo, contact information,
28 Feb 2024 1 min read
Visitor Behavior Tracking Module
Search & Discovery

Visitor Behavior Tracking Module

Monitor and record visitor interactions to improve user experience, marketing effectiveness, and conversion rates. Act as the primary data source for the Product Ranking Engine. Functions * Track page views, clicks, navigation paths, and time on page * Capture product-specific events (views, add-to-cart, checkout starts) * Link behavior data to sessions and devices
14 Feb 2024
Website Main Menu
Search & Discovery

Website Main Menu

Provide customers with an organized, visually accessible navigation system to quickly browse product categories, subcategories, and promotions. Functions * Display top-level product categories with expandable subcategory lists * Organize items into logical groups for faster browsing * Support promotional links such as seasonal sales or special offers * Allow deep navigation into niche product
31 Jan 2024 1 min read
Website Sitemap Module
Search & Discovery

Website Sitemap Module

Generate and maintain a structured sitemap index linking to individual sitemaps for different content types (e.g., categories, products, brands). Functions * Create a sitemap index file referencing multiple sitemap files * Organize sitemaps by content type for better crawl efficiency * Include <lastmod> timestamps for search engine freshness detection * Generate
17 Jan 2024 1 min read
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